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Global brands are vulnerable to online attacks that can severely undermine marketing investments while putting at risk brand reputation, customer trust, and revenues.
iProhibit™ provides comprehensive solutions that establish and safeguard brand equity, marketing investments, revenue and reputation from a wide range of brand abuse: traffic diversion schemes, unauthorized channels, counterfeit, pirated and gray market sales, false association, cyber squatting, brand defamation and other online threats.
We help brand owners to rapidly detect online abuses, then respond quickly and effectively with enforcement measures to stop many abuses in their tracks, including auction/exchange de-listing, payment processing de-activation, cease & desist letters and site takedown advisories to ISPs. Brand owners also reduce the potential for future brand attacks by clearly demonstrating to scammers an active commitment to proactive brand defense.
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Protect the brand equity and customer loyalty you’ve built
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Secure the value of your marketing investments – while optimizing return on ad spend and other outlays – by reducing online abuse from diverting traffic to unaffiliated sites or to sites which associate your brand with undesirable content. |
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Detect a wide range of abuse quickly and comprehensively by monitoring online data sources – auctions, B2B/B2C exchanges, websites, paid search, blogs, message boards and more. |
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Protect revenue and profits by shutting down sites selling gray market, pirated or counterfeit goods and reducing false warranty and customer service claims. |
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Help prevent brand reputation erosion by defending against false association and brand defamation on websites and social media sites. |
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Pinpoint and prioritize abuse through advanced analytics. |
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Increase the impact of brand protection, with less effort, by identifying high-priority brand abuse, streamlining enforcement measures and simplifying enterprise-wide collaboration. |
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Build confidence in your brand by warning customers away from infringing sites, until enforcement measures take full effect. |
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